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'Waist Management' in Business London
ali_llondonbusiness.jpgPart deisgner, part pitchman, Alistair Fraser wants to wrap you up and buckle you in.
(flip to pages 42-44)
http://www.myvirtualpaper.com/doc/Business-London-Magazine/bl_nov_09/2009110501/




Written by Otte Rosenkrantz- Business London, November 2009.

 
Helping the world keep its pants up in style
Designer overcomes obstacles to build a career and a future
http://www.thelondoner.ca/ArticleDisplay.aspx?e=2137949
 
Your underwear is showing
Written by Zosia Bielski - The Globe and Mail, November 22, 2008

 Alistair P. Fraser has done the impossible: He has made long johns sexy and snow-proof.

Right on time for winter, the eco-friendly cotton long johns roll high up the waist for tumbles on the slopes; the undershirts include pinky loops to keep snow from slipping down the sleeve.
Read more...
 
The essence of entrepreneurs
Written by Laura Aiken - Bay Area Golfing Magazine

 Alistair is well known character, so I’ve gathered by his inability to go far in the Georgian Triangle without being greeted like a regular in Cheers. He has a Hunter S. Thompson quality, a bit of a gonzo businessman forever pulling stories out of his sleeve. His latest adventure is a combination of being the fifth generation in a family of Scottish golf nuts, an unfortunate accident and the desire to come up with a better golf belt.
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Waist management
Written by TED McINTYRE / PHOTO: CHRIS GALLOW

FASHION-FORWARD ALISTAIR FRASER HAS AN EYE FOR INNOVATIVE DESIGN

Alistair Fraser
COMING OUT PARTY: Alistair Fraser is turning his “cottage industry” of one-iron belt buckles into a burgeoning success story.
If you didn’t know better, you’d swear Alistair Fraser was a used car salesman. He’s slick, personable and a fast talker. You also guess he’d be a pretty cool guy to party with, which proved to be exactly the case as he hobnobbed with the rich and famous in corporate boxes at the 2007 AT&T Pebble Beach Pro-Am.

It was part of a three-month, 17-state, oneprovince road trip—a perfect round of 18, he says—that Fraser kicked off after a successful debut at the PGA Merchandise Show in Orlando in January to promote his innovative new product—1 Eyeron belts, featuring a one-iron head for a buckle.
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